The Diner

Serving more than just a meal

The Diner is a restaurant that is partnered with the Meals on Wheels program in Clark County. They donate $0.64 of every dollar to help feed people in need. When rebranding them, I wanted to keep their audience in mind; people over the age of 60 and families. I chose to keep the logo retro to keep the nostalgia alive for those who recognize the style from the 60’s, but also keep it interesting enough to attract younger generations.